Co-render.com

Orange, the UK phone company, is sponsoring an Internet Balloon Race scheduled to kick off tomorrow at noon.  It’s a whole new take on website navigation, with a little adventure racing thrown in.  Every page of the course has two “exits” to choose from, and each site is the equivalent of one internet mile.  The [...]

Filed under: Co-rendering In Action, Innovation, Web/Tech | 1 Comment »

It was a newsworthy event for ambitious developers everywhere when Apple opened up the iPhone API last fall. So maybe this equally ambitious “iWish” list from Portfolio stands a chance after all - if the open source model can defy the laws of physics that is.
Our favorite fantasy feature for the iPhone is probably the [...]

Filed under: Co-rendering In Action, Innovation, Web/Tech | No Comments »

Traditional print newspapers are basically a form of ad-supported content, suitable for lining birdcages. While many titles have tried to transition to the Web using this same model, they have done so unsuccessfully - the consensus apparently being that online advertisements aren’t worth the investment, because ads just aren’t as effective online. Whether [...]

Filed under: Co-rendering In Action, Innovation, Web/Tech | No Comments »

Modernista! has upped the ante of what it means for a company to embrace social media, and the transparency of the web. It’s so clever, we’re almost at a loss for words to describe it. Almost.
Basically, the Boston based advertising agency took their own medicine, and designed their website around Google search…but not [...]

Filed under: Innovation, Public Relations, Trendwatching, Web/Tech | No Comments »

Emphasizing the centrality and importance of a well written press release in the field of Public Relations is not nostalgia for the 1990’s, it is, apparently, a fact of life even in the age of SEO and social media. Oddly enough, these all too familiar Web 2.0 realities aren’t a major threat to the [...]

Filed under: Innovation, Public Relations, Trendwatching | 1 Comment »

” The ever wonderful John Resig finally posted his totally awesome processing.js code to the web.”
To merit such total awesomeness, this latest instance of transparency for the greater good (via Christopher Blizzard) has done much more than merely reinforce the superiority of the open platform approach to innovation, and improvement. It has also [...]

Filed under: Co-rendering In Action, Innovation, Web/Tech | No Comments »

While we certainly don’t dispute the thesis of a recent posting on the Po-Mo blog, we couldn’t help but notice a striking similarity between Terry Heaton’s graphic representation of the “Personal Media Revolution,” and the “New Yorgurt Spoon” by designed by Nojae Park.
For comparison’s sake, here is Heaton’s portrayal of post-modern personal media’s relationship to [...]

Filed under: Innovation, Web/Tech | No Comments »

Can’t decide whether the glass is half full, or half empty?  Then try a more conclusive test to see if you’re really an optimist, or a pessimist, particularly as it relates to your business pursuits, and brand identity.  Determine whether the following statement is a pleasant, or an unpleasant truth;
“no matter what kind of company [...]

Filed under: Co-rendering In Action, Current Affairs, Innovation, Market Research, Public Relations, Web/Tech | No Comments »

Web 2.0 has arguably made Renaissance men of us all, meaning your prototypical internet user can dabble in a variety of disciplines (writing a blog, producing short films, or microfinancing entrepreneurs), and belong to numerous social networks and that span several distinct niches.  Perhaps most importantly, these same tools which enable such Jeffersonian range also [...]

Filed under: Innovation, Public Relations, Web/Tech, Weblogs | No Comments »

The digital book concept has been tinkered with by various business enterprises, but has yet to yield anything worth writing home about. Unless of course you’re a blogger. In our opinion, the idea is solid, could be spectacular, but is too easily bogged down by mediocre execution (ahem, Kindle).
It seems most people, even [...]

Filed under: Innovation, Trendwatching, Web/Tech | No Comments »