Posted on May 29, 2008 by goodmind
Traditional print newspapers are basically a form of ad-supported content, suitable for lining birdcages. While many titles have tried to transition to the Web using this same model, they have done so unsuccessfully - the consensus apparently being that online advertisements aren’t worth the investment, because ads just aren’t as effective online. Whether [...]
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Posted on May 27, 2008 by goodmind
One of the most active and lively “web-based” conversations is about the intersecting applications of social media and business. We admit, there’s very little we can add to this conversation that hasn’t already been said on this blog, or somewhere else, especially when Business Week has updated their seminal post “Blogs Will Change Your [...]
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Posted on May 23, 2008 by goodmind
SpotCrime (beta) is the most comprehensive online source of crime information. It is slightly unsettling that a glorified Google crime map is a better resource than say, the National Sex Offender Registry. By the same token, such a state of affairs does speak to the effectiveness and efficiency of co-rendered crime watching and reporting, particularly [...]
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Posted on May 20, 2008 by goodmind
Modernista! has upped the ante of what it means for a company to embrace social media, and the transparency of the web. It’s so clever, we’re almost at a loss for words to describe it. Almost.
Basically, the Boston based advertising agency took their own medicine, and designed their website around Google search…but not [...]
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Posted on May 19, 2008 by goodmind
Social networks are largely feud-al societies, in the sense that they facilitate a good deal of communal fighting. BuzzMachine describes the eco-system which backs all this healthy debate as a feudal society of lords, vassals and fiefs;
“So Glam is a content network. But they don’t create all the content. They curate it. So [...]
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Posted on May 14, 2008 by goodmind
The mobileYouth Survey, a global study “covering youth lifestyle trends and mobile consumption” revealed some interesting insights into kids these days. While wireless providers will likely focus on findings such as “Youths spend 8 times more on mobile than on music,” it’s also important to note that youth smoking is on the decline as mobile [...]
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Posted on May 13, 2008 by goodmind
Piggybacking our earlier post on the importance of well-crafted press releases, how about a few helpful hints for maximizing the effectiveness of web videos in the PR process? Our moment of glory at the Business Development Institute Global Communications Conference addressed similar applications of online video, so we thought we’d share the highlights on [...]
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Posted on May 13, 2008 by goodmind
Emphasizing the centrality and importance of a well written press release in the field of Public Relations is not nostalgia for the 1990’s, it is, apparently, a fact of life even in the age of SEO and social media. Oddly enough, these all too familiar Web 2.0 realities aren’t a major threat to the [...]
Filed under: Innovation, Public Relations, Trendwatching | 1 Comment »
Posted on May 12, 2008 by goodmind
” The ever wonderful John Resig finally posted his totally awesome processing.js code to the web.”
To merit such total awesomeness, this latest instance of transparency for the greater good (via Christopher Blizzard) has done much more than merely reinforce the superiority of the open platform approach to innovation, and improvement. It has also [...]
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Posted on May 8, 2008 by goodmind
Since the end of the Cold War, high profile chess matches had seemingly gone the way of communism. Democracy via checkmate has evolved to the next level with CrowdChess. (The Wisdom of Crowds has now officially spawned more spin-offs than All in the Family).
TechCrunch provided some surprisingly critical commentary on how the CrowdChess collective will [...]
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